Digital content has all kinds of interesting behavior. You have probably heard about the “search bubble”, where through endless customization and targeting, we end up experiencing the world through our interests, never distracted by opposing ideas or novel...
There are some habits, especially of the bad type, that just keep coming back. No matter how much we commit, or how much of our willpower we throw against them, we just return to the “default mode”. For these stubborn ones I have found that the best thing...
Heard it before, “they have Marketing down to a science”. Having a process, and some rules to follow, doesn’t make it a science. It is still an art. A craft, in its best case. I am an Engineer by training, and my career took me to do a lot of...
The “Five Whys” I learned about this many moons ago, when I was involved with technical support. The basic principle is that the observed symptoms are almost never what are really causing the issue and therefore, they are not the right thing to focus on to...
I have always been fascinated by Game Theory. I haven’t been able to practice it that much, because -while you would argue that it could be used everywhere- the scenarios in life where it is possible to take a step back and theorize, are few. The theoretical...
There are times in every change process when things just don’t feel natural. What we are attempting to do just seems to be completely in opposition with our identity, with who we are. One strategy that can be really helpful is just to start acting like what we...
